When you think of a large company usually the first thing that comes to mind is the “image”.  RCA Victor had the “Nipper” dog listening to a phonograph and Mr. Clean just speaks for himself.  Of course over the years corporate imagery has evolved with technology.  Target has its signature “bullseye” logo.   AOL made “you’ve got mail” a household phrase.   And then there’s GE (General Electric).  They “bring good things to life.”